What’s Your Story?
One of the biggest frustrations in business is having something great, something valuable,
something that you’re sure people want, (need even!), and not being able to get noticed.
No queue of eager people at your door,
no long waitlist of clients,
no phone ringing-in those new orders.
Knowing you have something important to say,
but no one to hear your message.
What often makes this worse is when inferior ‘competitors’ seem to be making money hand over fist!!
A Better Mouse Trap?
You may have heard:
“Build a better mousetrap, and the world will beat a path to your door”
This is rarely the case.
All too often businesses end up struggling to find new customers,
constantly need to be replacing the ones that have drifted away,
and end up being judged on price alone,
no matter how great their mousetrap is!