FAQs Archive - Page 8 of 13 - Your Marketing Rules

Q: Can I control where my ads show?

Yes! Google Ads offers robust targeting options. You can target ads based on: Keywords (what people search for) Location (specific cities, regions, or countries) Devices (desktop, mobile, or tablet) Demographics (age, gender, etc.) Audience interests and behaviors This ensures your ads reach the right people at the right time.

Q: How much does Google Ads cost?

The cost of Google Ads depends on several factors, such as the competitiveness of your industry, the keywords you’re bidding on, and your daily budget. You can control how much you spend by setting a daily budget limit, and we’ll ensure that your campaigns are optimised for maximum ROI.

Q: What are Google Ads, and how do they work?

Google Ads is an online advertising platform that allows you to create ads that appear in Google search results and across the Google Display Network. By bidding on relevant keywords, your ads can show up when users search for terms related to your business. When people click on your ad, you pay a small fee, hence the term Pay-Per-Click (PPC) .

Q: How can I get started with SEO?

The first step is scheduling a free website audit . We’ll review your site, identify current strengths and weaknesses, and then create a custom SEO strategy to help you reach your goals. 👉 Request your free audit today and let’s start building your SEO strategy!

Q: How do you measure the success of SEO?

We measure SEO success through a combination of: Organic traffic growth (visitors from search engines) Keyword ranking improvements Conversion rates (how well the traffic turns into leads or sales) Bounce rate and time on page (indicating user engagement) We provide regular reports to track progress and make data-driven decisions.

Q: What’s the difference between on-page and off-page SEO?

On-page SEO refers to optimising elements directly on your website, like content, meta tags, and page structure. Off-page SEO focuses on external factors, such as backlinks, social signals, and online reputation. Both are essential to a successful SEO strategy.

13 May 2025

Archives: FAQs

Can I control where my ads show?

How much does Google Ads cost?

What are Google Ads, and how do they work?

How can I get started with SEO?

How do you measure the success of SEO?

What’s the difference between on-page and off-page SEO?

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